Link bait is a great way to attract links naturally. But many people seem to think that link bait is somehow difficult to create or that it has to be of exceptionally high quality.
While it is always good to create quality content, there is no reason to put link bait upon some sort of pedestal or to put off creating link magnets of your own out of fear of falling short of some sort of standard.
This video provides a couple decent ideas for creating link bait on your site or blog. Hopefully it will at least help spark ideas about how you can create posts, articles, or graphics that will make your site more link-worthy!