August 29, 2012 nitroint

Online Trust

All web masters need to establish trust.

Offline, trust develops from a strong handshake and eye contact. A customer learns to trust the business whether it’s through body language or decor or tangible accomplishments, such as displayed awards. Offline, customers usually behave with decorum that allows a relationship to build.

Customers don’t to do that online. They can leave a website even quicker than they can leave a store – you need to build a relationship with your web visitors that is built on trust and that grows over time.

Read more:

Do You Trust Me?

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